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UK Printing Franchise Is Superbrand For Sixth Time

A Prontaprint product story
Edited by the Printingtalk editorial team Feb 27, 2008

Prontaprint has been named as a UK leading business 'superbrand' for the sixth year running after being judged to be amongst the ultimate benchmark business brands representing the best in its sector.

The announcement followed a selection process that involved an examination of opinions gathered from an independent council of experts and 1,500 business people surveyed by research agency Yougov.

Prontaprint said it was the first design and print business to receive the accolade from the UK Brand Council in 2002 and that its continued success is testament to the investment it has made its revised brand positioning and brand strategy, which it unveiled a year ago.

Keith Davidson, Prontaprint's head of marketing, commented: "It's great to be recognised once again amongst the UK's leading business brands.

Prontaprint has maintained its position as a business superbrand by consistently providing first class customer service and high quality design and print services to our business clients.

Our aim for this year is to expand our franchised network by attracting dynamic business professionals to open new centres in greenfield sites across the UK and Ireland." Davidson added: "To maintain our title of business superbrand for six successive years is a tremendous achievement and testimony to the hard work of our network of franchisees and their teams.

It once again reaffirms our position as a leader in the on-demand design and print sector.".

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